Diagnosis of factors of enterprise innovative development

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Kobryn L. Y. № 1 (52) 152-157 Image Image

The major external and internal factors of innovative development of a company have been determined, the theoretical and methodological approaches to their diagnosis in the current economic conditions have been considered. A few recommendations have been suggested for the diagnosis of innovative development of a company to determine positive factors and early detection of negative trends and to assess their possible impact on the effectiveness and perspective competitiveness of production.

Keywords: innovative development, innovation, innovation activity, management, diagnosis, factors, enterprise, market, competitiveness.


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