Show programs communication TV technologies

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Hrubych K. V. № 2 (51) 254-262 Image Image

It is defined in the article that television is an absolute tool of manipulation which leads to a change in patterns of human behavior. It is proved by the example of communication TV shows technology, that the process of mutation — manipulation is useful for the individual and safe for society . Very negative effects can trap the audience being influenced by inmutation — negative behavioral changes. Modern communication technologies are due to the influence of the mass audience visual images of television. Impact on the audience is carried out at a subconscious level, but a lot of factors may also cause it. Thus, from the correctness, professionalism, integrity of presenting information via the TV screen depends on the behavior of thousands of people.

Keywords: social communication technologies, manipulation, shows, tele­vision audience, info — entertainment, talk shows, reality shows, cooking shows.


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